Publisher, author, coach, consultant and podcaster host, Juliet Clark joins Lesley for a deep dive into the nuances of navigating from the traditional publishing world to marketing and advertising and ultimately, developing a boutique publishing company.
Juliet’s first book, which was written as a cathartic exercise during a torturous divorce, allowed her to both process the experience by murdering her husband on paper and introduced her to the, then standing, horrendous self-publishing business models of the moment. Two books and a great deal of focused research later, she was ready to launch a boutique publishing company that supports authors on many essential levels. Juliet speaks to the importance of creating a strong brand in advance of book release, so the book becomes a powerful credibility and nurture tool. She also addresses the growing focus on developing power partnerships vs just a social media presence and elaborates on the difference between the clicks gained through JV relationships and professional acceleration gained through authentic, power-sharing relationships.
Juliet Clark is a six-time author, speaker and podcaster who has spent the last twenty years helping authors, coaches, speakers, and small businesses all over the world build expert audiences.
She founded and heads Super Brand Publishing, a boutique publishing company that focuses on helping authors to build a strong brand in advance of their book release. It is her experience that this supports stronger sales and positions the author to use the book to take their brand to all new heights.
Juliet started out as a mystery novelist and is best known or her books Gypsy, Granny Heist, and Dead by Dawn. At age 46, she received a black belt in Tae Kwon Do and is an avid hiker and golfer.